XTM Insights
How to Avoid the 3 Most Common Pitfalls Which Can Derail a Localization Program
How to Avoid the 3 Most Common Pitfalls Which Can Derail a Localization Program illustration
Aleix Gwilliam
AuthorAleix Gwilliam
Reading time 7 minutes
Intro

Can your technology handle your localization output increasing by 30% to accommodate new languages?”

“What does your localization strategy need to look like to seamlessly transition from 5 to 10 markets?”

“Where do your language assets need to be located to make sure that your brand message will be consistent across all your markets?”

All of these questions are interesting challenges that most localization programs come across at some point. To avoid potential pitfalls, here are three tips that will help you to spot these bumps on the road and avoid them derailing your localization program.

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