16 December
2020
Online
XTMLIVEStream.com
Eastern Standard Time (EST)
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Intro - welcome
Bob Willans
XTM International
Bob Willans XTM International
Bob is CEO of XTM International Ltd which he co-founded in 2002. He graduated from Cambridge University and has had a varied career, working in South America and as a successful entrepreneur in the IT industry. Building on his experience in the localization industry, he enjoys the varied challenges of growing the company and creating market-leading translation management software.
Keynote: Redefining the playbook - Remaining Relevant by Finding the Balance Between Innovation, Execution, and Evangelization
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Strawberry Yields Forever: When we target growth in new territories, what are the risks we face in our established markets and how can those risks be mitigated?
Rory Sampair • XTM International / Alessandra Binazzi • ASICS Digital / Samantha Reiss • Lilt / Pascale Tremblay • Gap Inc.
Panel Discussion
Veronica DiMartino Eventbrite
Veronica is a Senior Localization Program Manager at Eventbrite with many years of experience in managing a variety of localization initiatives across different teams in 11 languages. Veronica and her team were involved in the Global expansion efforts of Eventbrite and have built a sophisticated localization process from the ground up.
Strawberry Yields Forever: When we target growth in new territories, what are the risks we face in our established markets and how can those risks be mitigated?
Rory Sampair • XTM International / Alessandra Binazzi • ASICS Digital / Samantha Reiss • Lilt / Pascale Tremblay • Gap Inc.
Panel Discussion
Veronica DiMartino Eventbrite
Veronica is a Senior Localization Program Manager at Eventbrite with many years of experience in managing a variety of localization initiatives across different teams in 11 languages. Veronica and her team were involved in the Global expansion efforts of Eventbrite and have built a sophisticated localization process from the ground up.
Q&A Session
Break
Learning and growing – in any language: Choosing the right technology platform is an important step towards achieving our communication goals. Educating your users and facilitating their work can be crucial for getting the greatest benefits from the technology.
Rory Sampair • XTM International / Alessandra Binazzi • ASICS Digital / Samantha Reiss • Lilt / Pascale Tremblay • Gap Inc.
XTM Session - case study with our customer
Q&A Session
TBA
Rafał Jaworski
XTM International
Rafał Jaworski XTM International
Rafał Jaworski, PhD, works as Linguistic AI Expert at XTM International. He is an academic lecturer and scientist specializing in natural language processing techniques. He develops robust AI algorithms for the needs of computer assisted translation. These include, among others, automatic lookup of linguistic resources and automatic post editing. At XTM International he leads a team of young and talented AI specialists who put his visions and ideas into practice.
The Global Marketing Playbook - navigating through business critical decisions
Elizabeth Butters • XTM International / Erica Haims • Haims Consulting
Women in Localization
Elizabeth Butters XTM International
Elizabeth is a Business Development Manager at XTM International, based in Gerrards Cross, UK. She advises Language Service buyers/providers how to optimise their use of translation technology. She volunteers for Women in Localization, locally as the UK Sponsorship manager and globally in the Sponsorship Program. She organises and regularly attends localization networking events in London.
Erica Haims Haims Consulting
Erica Haims is a globalization content producer and marketer specializing in international operations. At Haims Consulting, she focuses on both the globalization of marketing and the marketing of the localization industry. After holding long-term marketing roles at Apple and Atlantic Records, she currently serves as 2020 Marketing Board Sponsor for Women in Localization.
Intelligent Process Automation: how to build impactful global content at the speed of now!
Rory Sampair • XTM International / Alessandra Binazzi • ASICS Digital / Samantha Reiss • Lilt / Pascale Tremblay • Gap Inc.
Panel Discussion
Rory Sampair XTM International
Rory Sampair, a Solutions Architect for XTM International, has over seven years’ experience in localization Project Management and Solutions Architecture coming from leading language service providers Sajan and AMPLEXOR. At XTM, Rory collaborates with clients throughout the onboarding process to formulate bespoke solutions for effectively attaining client goals and key performance indicators.
Alessandra Binazzi ASICS Digital
Alessandra joins ASICS Digital as Director of Localization in 2017 with the mandate to build a localization function able to drive and support ASICS ambitious digital transformation. As a consultant, Alessandra developed programs tailored to organizations at all stages of a multilingual strategy. She received a BS in International Business from the University of Massachusetts and an MBA from Northeastern University in Boston.
Samantha Reiss Lilt
Samantha Reiss is Lilt’s Head of Services. She was most recently Senior Director of Client Services at Welocalize, one of the largest global LSPs, and has spent her career in the localization industry in a variety of services, operations, and project management roles. She has a MA in Translation and Interpreting from Heriot-Watt University.
Pascale Tremblay Gap Inc.
Pascale Tremblay is Sr. Manager of Localization at Gap Inc. and leads all the localization efforts for technologies, digital and marketing. Her travels, adventures and love of languages brought Pascale to this field and she has been working in the localization industry for over 15 years and has gained a wealth of experience building localization programs for Retail, Solar and Technology. Pascale is passionate about process designs and experimentation and is always refining her programs to find the best possible solution. As an industry expert, she is an active member of the localization community in the San Francisco Bay Area.
Break
Connected Terminology - a key in the path to amazing content quality
Rocio Gray
Crown Equipment Corporation
Rocio Gray Crown Equipment Corporation
Rocio Gray is a Translation and Terminology Specialist II with Crown’s Global Content Management group. She graduated Translation and Interpreting from Universidad Europea de Madrid. After almost a decade at Crown and multiple positions within the company, Rocio is currently working together with the Translation and Terminology Specialists and other departments at Crown to ensure that Crown localization needs are being met.
XTM RoadMap
Sara Basile
XTM International
Sara Basile XTM International
Sara Basile is the Product Manager at XTM International. She holds an MA in Technical Translation and Conference Interpreting and has been in the localization industry for almost 10 years as Project Manager, Linguist and Program Manager at global enterprises. After 3 years as XTM Administrator on client side, Sara joined XTM in March and will now work very closely with all XTM teams and customers to make sure XTM keeps its competitive edge through a successful roadmap.
Wrap up
Bob Willans
XTM International
Bob Willans XTM International
Bob is CEO of XTM International Ltd which he co-founded in 2002. He graduated from Cambridge University and has had a varied career, working in South America and as a successful entrepreneur in the IT industry. Building on his experience in the localization industry, he enjoys the varied challenges of growing the company and creating market-leading translation management software.
Networking Happy Hour
LIVE Q/A The Global Marketing Playbook
with Erica Haims (Haims Consulting) and Elizabeth Butters (XTM International)
LIVE Q/A Intelligent Process Automation panel
with Rory Sampair (XTM International), Pascale Tremblay (Gap Inc.), Alessandra Binazzi (ASICS Digital) and Samantha Reiss (Lilt)
LIVE Q/A Connected Terminology
with Rocío Gray, Crown Equipment Corporation
LIVE Q/A XTM Roadmap
with Sara Basile, XTM International
LIVE Talks Our Journey to Automate Multilingual Support Content
with Veronica DiMartino, Eventbrite
Live Talks One Size Does Not Fit All – MT Fit For Purpose
with Monika Vytiskova, Amplexor
LIVE Talks Exploring CCMS Localization Options
with Leigh White, IXIASOFT
LIVE Talks Taking your Loc Program to the Next Level
with Kel Commins, Lilt
LIVE Talks Enterprise MT Curation - Experience it via the Intento + XTM Connector
with Mark Hjerpe, Intento
LIVE Talks Localisation in a Hybrid Headless Environment
with Richard Hamlyn, Crownpeak
LIVE Talks How headless can speed up the localisation process
with Rouven Weßling, Contentful
LIVE Talks Client collaboration with XTM using the LSP Subcontracting feature
with Elizabeth Riley, Vistatec
LIVE Talks The True Potential in Your UD's and TM's
with Victor Ramirez, SYSTRAN Software
LIVE Demo XTM Cloud
LIVE Demo XTM Cloud