Expanding your digital content into global markets takes more than just translation. You need a localisation process that adapts your message, tone, and visuals for different audiences without slowing down your team. Traditional methods create bottlenecks, duplicate work, and inconsistent results.
XTM’s AI-powered platform simplifies the entire process. By connecting directly to your CMS, automating repetitive tasks, and giving translators full context, you can launch faster, reduce errors, and deliver content that feels truly local in every market.
Say goodbye to delays and manual processes. XTM Cloud helps digital teams publish global content faster — with automation, smart reuse, and full visibility built in.
Publish faster with less effort
Cut localisation time by up to 50% thanks to automated setup, task routing, and workflow triggers that keep content moving — no chasing or micromanaging required.
Reuse content across every format
From web pages and help docs to videos and product guides, XTM lets you reuse approved translations across 80+ file types to save time and stay consistent.
See every project at a glance
Real-time dashboards show exactly where everything stands. Spot issues early, fix them fast, and keep deadlines on track without the last-minute scramble.
Deepak Nagabhushana
Staff Localization Project Manager, GoTo
Dominic Pemberton
VP of Content, RS Group
Alex Katsambas
Senior Head of Localization Services, FARFETCH
Vincent Rigal
CAT Tools Products Owner, Acolad
Global content operations don’t need to be complicated. With XTM, your team can eliminate bottlenecks, reduce costs, and ensure quality at scale while keeping projects moving quickly and smoothly.
XTM is the AI-powered global content operations platform that connects your existing tools to streamline digital content localisation. We help content teams publish multilingual content 50% faster while maintaining quality and reducing costs. From initial translation to final publication, XTM automates the entire localization lifecycle.
Intelligent reuse of previous translations
Reuse content across formats and languages
AI-powered quality checks and scoring
Direct connections to your content systems
Real-time preview for accurate translations
Complete project visibility and insights
Scale your digital content localisation with confidence, backed by enterprise-grade security and proven performance.
languages supported
words translated per year
active users globally
Digital content localisation adapts your online content so it feels natural to audiences in each target market. This goes beyond simple translation by considering cultural nuances, visuals, currencies, regulations, and design elements. Done well, localisation improves user experience, builds stronger connections with local audiences, and drives international growth by making your content relevant everywhere.
XTM supports more than 80 file formats, including websites, PDFs, videos, and software interfaces. The system extracts only the translatable text while maintaining structure and formatting. Translators also benefit from visual previews, so they can see how content appears for end users. This speeds up projects, reduces errors, and ensures accuracy across multiple content types.
Yes. XTM Connect offers more than 50 pre-built integrations with platforms such as WordPress, Drupal, Adobe Experience Manager, and Sitecore. Content flows automatically from your CMS into XTM and back again once translated. This eliminates manual file handling and makes digital content localisation faster, smoother, and less error-prone.
Yes. XTM Connect offers more than 50 pre-built integrations with platforms such as WordPress, Drupal, Adobe Experience Manager, and Sitecore. Content flows automatically from your CMS into XTM and back again once translated. This eliminates manual file handling and makes digital content localisation faster, smoother, and less error-prone.
XTM combines professional linguists with advanced AI quality tools. Our AI Pack provides contextual translation validation, harmful content detection, and smart scoring to measure accuracy. Visual Mode gives translators a live preview of content layouts, and Translation Memory enforces consistency across projects. Together, these features deliver high-quality, reliable translations at scale.
Translation focuses on converting text from one language to another. Digital content localisation goes further — it adapts the full user experience. This includes adjusting imagery, cultural references, date formats, currencies, and design elements. The goal is to create content that feels authentic and natural for each market, not just linguistically correct.
Yes. XTM integrates with leading MT providers including DeepL, Google Translate, Microsoft Translator, and OpenAI GPT. You can also connect your own MT systems. AI-enhanced workflows improve the raw MT output, while human review ensures final accuracy. This combination provides speed and quality in one streamlined process.
XTM gives programme managers full visibility with real-time dashboards and analytics. Automated workflows distribute tasks efficiently, while terminology and style management ensure brand consistency. Intelligent resource allocation helps teams meet deadlines across multiple markets. This centralised approach makes scaling large, complex localisation programmes faster, more efficient, and easier to manage.
Dig deeper into how XTM delivers faster localization, greater control, and real ROI—so you can make the right call for your team.
