Ship games globally without the localisation headaches

Releasing games worldwide is exciting, but localisation can quickly become a roadblock if not managed properly. Poor translations ruin immersion, clunky workflows delay launches, and QA cycles eat up valuable development time. 

With XTM’s complete game localisation platform, you can automate workflows, connect directly to your development tools, and give translators live in-game context. The result? Faster release schedules, lower costs, and authentic player experiences that make your game feel native in every market.

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Why choose XTM for game localisation?

The only platform that combines visual context, automated workflows, and AI-powered QA to deliver flawless localised games on schedule.

Visual context translation

See your text live in-game during translation. No more broken immersion from mistranslated dialogue or UI overflow issues.

Automated workflows

Connect directly to GitHub, GitLab, and game engines. New strings get translated automatically and pushed back to your build.

AI-powered QA

Smart algorithms flag translation issues before human testers see them. Focus your QA team where they’re needed most.

What our customers say

What truly makes a difference is the people and their commitment to supporting their customers. The XTM team was able to go out of their way to create a tailored solution for us, and we’re looking at introducing even more automation in the future. The fact that they are localization experts makes a big difference as they truly understand our needs.
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With XTM Cloud, we can now offer all customers across the world the same level of support and access to every new product we launch more quickly while reducing costs and errors, and ensuring consistency across all content.
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There’s no way we could be running the same operations today if we didn’t have the right tech stack in place.
XTM Cloud forms a big global ecosystem of seamlessly connected accounts to which thousands of users connect daily. Overall, the result is better quality with fewer resources.

Deliver games that feel native in every market

Game localisation is more than just text conversion — it’s about building immersive, culturally authentic experiences that connect with players everywhere. XTM gives you the tools to scale without slowing down.

Authentic player experiences

Immersion is everything in gaming. XTM allows translators to work directly inside your game environment with access to visuals, animations, and cutscenes.

  • Translators see character models, UI, and 3D layouts in real time
  • Language Guard flags inappropriate or age-sensitive terms automatically
  • Preserve story tone and emotional impact across all cultures
Visual preview feature showing a website with an English source text and its Swedish translation. This feature helps linguists verify the context of their translations.

Accelerated time-to-market

Long localisation cycles delay launches. XTM integrates with your source control and automates repetitive steps to keep projects moving.

  • Direct connections to GitHub, GitLab, Unity, and Unreal Engine
  • Custom workflows cover UI text, dialogue, and VO scripts
  • Simultaneous localisation ensures global releases on schedule
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Optimised linguistic QA

Manual QA is time-consuming and expensive. XTM’s AI narrows the focus, making testing more efficient.

  • AI flags risky translations for targeted review
  • In-game bug reporting with screenshots and metadata
  • QA teams spend less time on safe content and more where it matters
An XTM Cloud "Intelligent Score" feature showing a score of 85%. The visual highlights a detailed breakdown of translation errors, including grammar, semantics, and word choice, demonstrating XTM's quality assurance capabilities.

Creative consistency

Franchises live or die by consistency. XTM protects the continuity of your game universe across sequels and expansions.

  • Translation Memory stores every approved translation for reuse
  • Terminology management keeps names, locations, and lore consistent
  • Build cohesive narratives across all titles and DLCs
A translation project dashboard for French content showing an 80% TM match. This graphic demonstrates how XTM Cloud leverages existing translation memory to boost efficiency and consistency.

What is XTM?

XTM is the complete game localisation platform that connects your development pipeline to global markets. We help studios ship simultaneous worldwide releases while reducing localisation costs and eliminating linguistic bugs that break player immersion.

Translation management

Centralise all linguistic assets in one platform

Visual context

See translations live in your game environment

Automated workflows

Connect directly to your development tools

Quality assurance

AI-powered testing finds issues before players do

Team collaboration

Translators, developers, and QA work together seamlessly

Global delivery

Support for 880+ languages and regional variants

Powering game localisation at global scale

XTM processes massive volumes of game content daily, helping studios worldwide deliver authentic player experiences in every market.

880+

supported languages and dialects

18B+

words translated annually

17.5K+

active users globally

Compliance-ready, enterprise-tested security

Your game assets and player data stay protected with industry-leading security standards and compliance certifications.

Keep your intellectual property secure while collaborating with global translation teams. XTM meets the highest standards for data protection and business continuity.

A graphic showcasing XTM Cloud's security and compliance, featuring a shield icon. Smaller icons represent "ISO 27001," "GDPR," and "HIPAA," signifying robust security measures.
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Ready to localise your next game?

Join thousands of developers who ship better localised games faster with XTM’s integrated platform.

Frequently asked questions

Game localisation is about far more than swapping words between languages. It adapts dialogue, cultural references, humour, and even gameplay elements to feel authentic for each region. For example, character interactions, in-jokes, or tutorials may need to be rewritten to match cultural expectations without losing the emotional impact of your story. Done properly, localisation preserves immersion and ensures players feel the game was created with them in mind, not just translated after the fact.

Yes. XTM integrates seamlessly with the tools your development team already uses. Our platform connects directly to GitHub, GitLab, Unity, Unreal Engine, and even custom game engines through a REST API. This means translations sync automatically with your builds, without developers needing to manually upload files or copy text. By embedding localisation into your existing workflow, XTM reduces friction, saves engineering time, and ensures localisation updates happen in step with development milestones.

Without context, translators risk creating awkward or incorrect strings. With XTM’s visual translation mode, linguists see exactly how text will appear in your game, including UI layouts, dialogue boxes, character animations, and 3D environments. This allows them to tailor translations that fit within design constraints and maintain narrative tone. It also prevents common issues such as text overflow, broken menus, or mistranslations that break immersion. Ultimately, it helps players feel like the game was written natively for them.

XTM supports over 880 languages and regional variants, covering all major gaming markets worldwide. This includes complex writing systems such as Chinese, Japanese, and Korean, as well as right-to-left languages like Arabic and Hebrew. Beyond direct translation, we also account for cultural adaptation, ensuring humour, idioms, and references make sense to local players. Whether you’re targeting a few extra regions or planning a simultaneous global release, XTM has the coverage needed to reach every market.

XTM’s AI-powered Intelligent Score system continuously evaluates translation quality as content is produced. It uses machine learning to flag potential issues, such as grammar errors, inconsistent terminology, or strings that don’t fit UI layouts. These flagged segments are then prioritised for human review, ensuring testers focus where they’re needed most. This reduces the overall QA workload, shortens release cycles, and prevents costly errors from reaching players. The result is higher quality localisations, delivered more efficiently.

Yes. Games are made up of many different content types, and XTM is built to handle them all. This includes UI strings, dialogue scripts, cutscene subtitles, tutorial text, marketing materials, patch notes, and community updates. Each content category can follow its own customised workflow to ensure appropriate levels of review and approval. This flexibility means you can manage all localisation tasks — from quick patches to large expansions — in one central platform without sacrificing quality or speed.

Consistency is critical when building an ongoing franchise. XTM uses Translation Memory to store every approved translation, making it easy to reuse text across sequels, DLCs, and expansions. Terminology management ensures character names, locations, and lore are always translated correctly, preserving the integrity of your game universe. This avoids continuity errors that can break immersion for loyal players. With XTM, studios can maintain a cohesive narrative world, even as their game catalogue grows and evolves.

Protecting your intellectual property is a top priority. XTM meets strict enterprise-grade security standards, including ISO 27001 certification, GDPR compliance, and SOC 2 attestation. Game files, scripts, and localisation assets are encrypted and safeguarded throughout the entire process. Access controls ensure only authorised users can interact with your content, and data handling policies meet global compliance requirements. With XTM, you can collaborate confidently with global teams, knowing your creative assets and player data are fully protected.