About the company
THG Fluently – Ingenuity Commerce is a global commerce solution, providing brands with a fully integrated approach to global brand building.
As part of THG Fluently – Ingenuity Commerce’s solution, brands are able to access a full-service translation and localization solution with two decades of experience, delivering expert language services across various industries, including ecommerce, marketing, e-learning, healthcare, market research, education, pharmaceuticals, legal and finance.
Their team utilizes innovative localization technology solutions to enable efficient and cost-effective translation processes.
They have been working with XTRF since 2019, benefitting already from services including automation of processes, customization possibilities, and reporting functions. In addition, the client and vendor portals offer full visibility across all projects.
The Challenge
Before adopting XTM Cloud, THG Fluently – Ingenuity Commerce’s translation team relied on offline computer-assisted translation (CAT) tools and faced challenges with file-sharing between project managers and linguists. This resulted in limited visibility over project progress, and difficulties in managing centralized translation resources such as translation memories and glossaries.
They needed a solution that would address these pain points and improve overall efficiency.
THG Fluently – Ingenuity Commerce’s key challenges:
Cumbersome file share process
Limited visibility over project progress
Inability to manage centralized translation resources
The Solution
After extensive research, THG Fluently – Ingenuity Commerce discovered XTM Cloud, a widely regarded translation management system in the language services industry.
They chose XTM Cloud for its reputation and recognized benefits, including centralized translation resources, improved project visibility and tracking, and efficient communication management with vendors.
The user-friendly interface and the ability to customize file filters and integrate with their own machine translation models were also key factors in their decision. For example, it integrates with a website to feed in exchange rates, rather than using the default website, and information from XTM Cloud and XTRF is then funneled into its financial system. Automation is another big time-saver for THG Fluently, which uses its own template for documents such as invoices, POs, and quotes. All of these solutions create smoother operating workflows and reporting, while also enhancing the business’s overall ability to service client requests.
THG Fluently – Ingenuity Commerce’s requirements
Centralized translation resources and project management
Single source of truth for all users
Project visibility and progress tracking
Communication management with vendors
Linguist management and linguistic quality assurance (LQA)
Translation memory and glossary management
Integrated CAT tool with file analysis
Integration with proprietary machine translation
The Outcome
Since implementing XTM Cloud, THG Fluently – Ingenuity Commerce has experienced significant positive changes in their translation processes. With XTM Cloud, everything is accessible to everyone from a single platform: localization projects and their associated files, translation memory, terminology programs, access to machine translation, project analysis and status, and more.
Being able to centralize their resources has given them greater control and visibility over translation assets and streamlined linguist assignments, resulting in increased productivity for both linguists and project managers.
The enhanced visibility and tracking of projects thanks to XTM Cloud’s dashboard showing the workflow and progress made, have allowed them to efficiently monitor progress and ensure timely deliveries.
Plus, by leveraging machine translation capabilities, they have achieved improved efficiency across the business.
In addition to the benefits provided to THG by adopting XTM Cloud, their implementation of XTRF made it a whole lot easier for their finance team as well. They can now set up, process, and issue quotations and invoices directly through XTRF, for the client’s visibility and approval. They faced one issue where some of their clients needed their invoices in Arabic.
But XTRF’s support team solved that problem for them. They were quick to adapt THG’s system features so they could download an Arabic version of the invoice. Instead of going through the hassle of downloading the English version themselves, translating it, and sending the translated version to our client via email, they can now do it with a click of a button.
XTM Cloud has been instrumental in streamlining our language solutions at THG Fluently – Ingenuity Commerce. With centralized resources, improved project visibility, and enhanced communication management, we have achieved greater productivity, cost savings, and client satisfaction. XTM Cloud has become an integral part of our translation workflows, enabling us to deliver high-quality services to our clients efficiently and effectively.”
Daniela Gorry
Operations Director – Translations at THG Fluently – Ingenuity Commerce.
Furthermore, XTM Cloud’s customization options for file filters have eliminated the need for pre-processing complex file formats, saving time and effort. The integration with their own machine translation models has further enhanced the quality and speed of translations.
THG Fluently – Ingenuity Commerce’s key metrics for H1 2023:
261 XTM templates
4,792 customers
3,910 users
23,286 projects
2,481,536 API calls
88,659,126 total words
In summary, the adoption of XTM Cloud has transformed THG Fluently – Ingenuity Commerce’s language solutions. With centralized resources, improved project visibility, and efficient communication management, they have achieved greater productivity, cost savings, and client satisfaction. XTM Cloud has become an essential tool in their translation workflows, empowering them to deliver high-quality services effectively and efficiently.
